Phone: +64 6868 6184
Address: Cnr Childers Road & Derby Street, Gisborne
Opening Hours: Monday to Friday: 08:00 – 17:00, Saturday: 09:00–12:00, Sunday: Close.
Tyres Brands: Michelin, BF Goodrich, Dunlop, Continental, Maxxis and Goodyear.
Beaurepaires History – Gisborne
Beaurepaires is a huge international retail tyre company, it was founded in Australia in 1922 by Sir Frank Beaurepaires, and today it has a presence in several countries in the southern hemisphere.
Its particular logo maybe is because in 1933 this company set up its own tyre manufacturer factory in Australia with the name Olympic Tire & Rubber Co. (Greek statue with giant tyre on his shoulders).
1980: Beaurepaires and Olympic amalgamate with Dunlop, 2006: Goodyear Tire & Rubber Company took 100% ownership of the company. 2008: The Company ceases manufacturing in Australia to focus on their marketing, wholesale and retail operations by Goodyear & Dunlop Tyres.
One of the main characteristics of this company is its particular combination of blue and orange colours in all its stores. It is also important to mention their excellent TV discount commercial and its great effort focused on customer satisfaction.
Today the company sells several tyres brands including Michelin, BF Goodrich, Goodyear and Dunlop. Also provides brake servicing, batteries, wheels alignment and balancing, puncture repair and oil change.
The main locations of its stores are in Northland, Auckland, Waikato, Bay of Plenty, Gisborne, Hawkes Bay, Manawatu/Whanganui, Taranaki, Wellington, Tasman, Canterbury, Otago and Southland.
Gisborne, located in the northwest corner of the North Island of New Zealand, is characterized as the first city in the world to see the sun. Known for its agriculture and for the production of wine that is valuable for its economy, it has an enviable coastline. In these mountainous parks, surfing and fishing are practised. In the centre of the city, Whataupoko is the headquarters of the District Council.
Ancient traditions haunt and are evident in many parts of the city such as Kaiti Beach, where Captain Cook first arrived in New Zealand. Its history tells that Titirangi was the arrival point of the migratory waka (canoes) that brought the first Maori to the area, Horouta.
▷ Maxxis Tyres Video
Maxxis Tyres NZ History
Maxxis, founded in 1974 in China, under the name of “Cheng Shin Tire”, has been gaining ground in the industry for its high-performance wheels, with optimized designs that guarantee its buyers a comfortable ride and optimum durability.
The growth and acceptance of these tyres have been such that the brand already has operations in all continents, including of course Latin America, where its prices are very competitive. In 2009, the company was already part of the select world top 10 tyre manufacturers, and since 2012 it is in the ninth position.
Compared to its prices, it is possible to calculate a difference concerning tyres of other brands of approximately 30%. This does not mean that they are bad quality tyres, but that the manufacturer has developed a business model that allows it to deliver its products at a favourable price.
In the commercial world, being first is not always about winning, and Maxxis points you towards specialized segments where it has undoubtedly been very successful.
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